15th October 2003, 22:46
ARRRRRGGGH!
Just typed LOADS on Press / Promotions etc... and then lost the whole fucking thing. . .
Anyhow, here's goes again...
maybe a little shorter than the last time but it will do...
(Talking about the promo CD...)
...
Okay, yes Statto, press and promotions need to be co-ordinated.
In other words there should be a press piece to accompany any promo CD going to a magazine / website / DJ. The press piece should promote the music AND philosophy of Subvert Central Recordings. Not too heavy on the philosophy mind!
...
I think Statto, Exxon and Phokus should look after the press and promotions for the UK.
B can look after Ireland and the rest of Europe.
ESB has the connections to publicise things in the States and Canada.
I reckon we should hit every possible D&B publication, website and radio station.
As for the wider music community. Yes we should try to spread the word here too... but we can be selective, there's no point in hitting Kerrrrrrang for instance. SMASH HITS might be worth a go though... if you can sort out some Alpha Omega stickers.
As for different promotional angles for different areas of interest, I'll leave that upto you, that's your job!
Now... to go into detail on what you suggested B...
Magazines / Radio / Websites
Yes, Knowledge as you said, also ATM... is that mag "Atmosphere" still going???
Also pirate stations would be worth a go...
UK people! Are Rude FM and Rude Awakening still going?
How bout Kool?
Also, do a bit of research to see which are the most listened to web radio shows...
Websites: Any sites that publish news articles should be contacted...
Labels
Yeah, it would be a good idea to send promo CDs to some of the D&B labels outside of the circle of friends (i.e. Inperspective, Bassbin, Offshore, Warm etc)... actually can someone compile a comprehensive list of the like minded labels - they'll need CDs too.
I've picked the labels that have nights running that might give a promo CD some play (e.g. Hospital, Renegade Hardware and Metalheadz).
Also I've included some labels that have been (until the last few years) slightly more out "on a limb". I'm hoping that on hearing a CD full of mad beatz they might ask themselves what the fuck they've done to their labels over the last few years and maybe be influenced to return to the wild days of their youth!
So:
Metalheadz
Reinforced
Renegade Hardware
Valve
Hospital
Eastside
Commercial Suicide
CIA
Timeless
Outbreak / Biotic
Full Cycle
Any others???
DJs
Okay, I gave up on listening to the "name" DJs a good while back, so maybe some of you can add to this list... the only DJs With influence that I can think of that might even consider playing any of the SC stuff are:
Fabio
Grooverider
L Double
Storm
Ray Keith
Suv
Digital
Spirit
Klute
A-Sides
Andy C
Friction
Nicky Blackmarket
Dara
Obviously Bailey and Flight as well.
Anyone that can suggest more?
Right.
That's plenty to debate and deliberate over...
Off you go!
Good.
Just typed LOADS on Press / Promotions etc... and then lost the whole fucking thing. . .
Anyhow, here's goes again...
maybe a little shorter than the last time but it will do...
Statto Wrote:ok so
what are we aiming to do?
send press releases just to dnb main websites & magazines?
should we be sending out to alternative genre media?
to general dance music media?
just in the UK or worldwide?
are we considering paying for advertisements?
what are we promoting - the music, the label philosophy, both?
different promotional angles for different areas of interest?
don't press releases often go out with promos? i.e. shouldn't press and promotions operations be co-ordinated?
(Talking about the promo CD...)
B Wrote:People that it needs to be sent to ....
metalheadz camp - all major labels infact
Knowledge mag - all magazines
all distribution companies
individual djs that are influential including andy c!!!
...
Okay, yes Statto, press and promotions need to be co-ordinated.
In other words there should be a press piece to accompany any promo CD going to a magazine / website / DJ. The press piece should promote the music AND philosophy of Subvert Central Recordings. Not too heavy on the philosophy mind!
...
I think Statto, Exxon and Phokus should look after the press and promotions for the UK.
B can look after Ireland and the rest of Europe.
ESB has the connections to publicise things in the States and Canada.
I reckon we should hit every possible D&B publication, website and radio station.
As for the wider music community. Yes we should try to spread the word here too... but we can be selective, there's no point in hitting Kerrrrrrang for instance. SMASH HITS might be worth a go though... if you can sort out some Alpha Omega stickers.
As for different promotional angles for different areas of interest, I'll leave that upto you, that's your job!
Now... to go into detail on what you suggested B...
Magazines / Radio / Websites
Yes, Knowledge as you said, also ATM... is that mag "Atmosphere" still going???
Also pirate stations would be worth a go...
UK people! Are Rude FM and Rude Awakening still going?
How bout Kool?
Also, do a bit of research to see which are the most listened to web radio shows...
Websites: Any sites that publish news articles should be contacted...
Labels
Yeah, it would be a good idea to send promo CDs to some of the D&B labels outside of the circle of friends (i.e. Inperspective, Bassbin, Offshore, Warm etc)... actually can someone compile a comprehensive list of the like minded labels - they'll need CDs too.
I've picked the labels that have nights running that might give a promo CD some play (e.g. Hospital, Renegade Hardware and Metalheadz).
Also I've included some labels that have been (until the last few years) slightly more out "on a limb". I'm hoping that on hearing a CD full of mad beatz they might ask themselves what the fuck they've done to their labels over the last few years and maybe be influenced to return to the wild days of their youth!
So:
Metalheadz
Reinforced
Renegade Hardware
Valve
Hospital
Eastside
Commercial Suicide
CIA
Timeless
Outbreak / Biotic
Full Cycle
Any others???
DJs
Okay, I gave up on listening to the "name" DJs a good while back, so maybe some of you can add to this list... the only DJs With influence that I can think of that might even consider playing any of the SC stuff are:
Fabio
Grooverider
L Double
Storm
Ray Keith
Suv
Digital
Spirit
Klute
A-Sides
Andy C
Friction
Nicky Blackmarket
Dara
Obviously Bailey and Flight as well.
Anyone that can suggest more?
Right.
That's plenty to debate and deliberate over...
Off you go!
Good.